Content Strategist
1 week ago
Blue Legal is seeking a PR Executive to provide support with the execution of the firm's communications strategy and achieve business goals to grow media coverage across the firm.
Under the guidance of the PR Manager, the successful candidate will collaborate with the PR Agency to identify potential issues for the firm to comment on in the press, manage the firm's corporate social media accounts, respond to journalist enquiries, and distribute press releases.
Key Responsibilities:
- Collaborative working with the PR Manager and PR Agency to identify potential issues for the firm to comment on in the press.
- Management of the firm's corporate social media accounts for news stories and potential reputation issues.
- Responding quickly and efficiently to journalist enquiries.
- Monthly and quarterly reporting on media successes.
- Distribution of press releases and cultivation of relationships with key sector journalists.
- Drafting of press alert emails to the firm's key spokespeople and outline planned content for the week ahead.
- Maintenance of the firm's digital channels, uploading press releases and blogs to the website.
Requirements:
- Previous experience working within a B2B professional/financial services environment.
- Understanding of financial, actuarial, consulting, investment and insurance markets.
- Educated to a degree level.
- Proven ability to understand and write press releases.
- Knowledge of social media in a B2B context.
Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high-profile relevant Association or Agency will be considered.
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