Digital PR Strategist
2 days ago
Company Overview
Igbaffiliate is a leading company in the gaming industry, and we are looking for a highly skilled Digital PR Lead to join our team. The ideal candidate will have experience in US Digital PR and be able to craft engaging stories that interest journalists and the media.
Estimated Salary: $80,000 - $110,000 per year
Our company prioritizes digital PR and links, and this role will play a fundamental part in our continued success in the US. As a Digital PR Lead, you will be responsible for creating multiple digital PR campaigns per month, collecting and assessing data, writing current and newsworthy content, building lists of contacts, and developing relationships with journalists.
Key Responsibilities:
- Create digital PR campaigns that drive organic backlinks to our US assets.
- Assess data to find story-worthy statistics and information.
- Write content, campaigns, commentary, and interviews that interest journalists and the media.
- Build and develop relationships with journalists for successful outreach.
- Report on campaign outcomes, considering backlinks achieved and quality.
Requirements:
- Experience in US Digital PR.
- Strong content writing skills.
- Creative mindset with ability to think outside the box.
- Strong communication skills for pitching to journalists and conducting interviews.
Benefits:
- Equal opportunity employer dedicated to hiring and developing a diverse team.
- Flexible work environment with opportunities for growth and development.
- Competitive salary and benefits package.
Interview Process:
- Initial chat with Talent Partner (30 minutes via Zoom).
- Interview with our team, Senior Digital PR Manager, and Digital PR Manager (1 hour video via Zoom).
- Take-home task - 3-5 days to complete and send back for review.
- Final interview with our team, Global Head of Growth, and Chief Gaming Officer (1 hour video via Zoom).
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