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Amazon Marketplace Strategist
2 months ago
At I Love My Job Ltd, we're seeking a highly skilled Amazon Marketplace Manager to join our team. As a key member of our e-commerce team, you will play a crucial role in driving business growth and optimising our presence on Amazon and other leading marketplaces.
Key Responsibilities:- Amazon Account Management: Serve as a key contact for all Amazon-related activity, leading daily operations to maintain profitability, sales growth, and customer satisfaction.
- Expansion of Amazon, Marketplaces & Social Commerce: Develop and implement strategies for expanding our brand's presence on Amazon into international markets, including market analysis, product localisation, and fulfilment optimisation.
- Digital Marketing: Utilise digital marketing strategies to drive traffic and sales on Amazon and other platforms, including search engine optimisation (SEO), pay-per-click (PPC) advertising, and social media marketing.
- Business Reporting and Insights: Monitor business trends and performance metrics through insightful reporting and analysis, providing actionable insights to drive strategic decision-making.
- Customer Behaviour Analysis: Conduct in-depth analysis of customer shopping and purchasing behaviour on Amazon and other sites to identify trends, preferences, and opportunities for enhanced engagement and conversion.
- Legal: Proactively identify copycat products and unauthorised sellers on all platforms, conducting thorough investigations and collaborating with Amazon's support team to resolve issues related to intellectual property infringement and unauthorised use of brand assets.
- Administration: Manage Amazon's revenue protection, defending fraudulent A-Z claims and credit card chargebacks on alternatively fulfilled items in a timely manner, with a high success rate.
- A minimum of 3 years Amazon experience with experience of 1P and 3P
- Experience of managing ad campaigns on the Amazon platform
- Exposure to international expansion, with experience of also having non-Amazon marketplaces a huge advantage
- Experience of managing social commerce sites such as TikTok or Instagram
- Proficiency in leveraging data and analytics to inform trading strategies
- Strong communication and presentation skills, with the ability to articulate insights and recommendations to various stakeholders
- Some experience of stock control and movement would be a huge advantage
- A passion for problem-solving and a proactive approach to driving growth through innovative strategies.
- Excellent project management experience, with the ability to assess and see projects through to completion
