Digital Marketing Director

1 week ago


Nottingham, Nottingham, United Kingdom Prescient Recruitment Group Ltd Full time

About the Role

This is a newly created position that will oversee the digital marketing strategy for our rapidly expanding direct-to-consumer brand. As Head of Digital Growth, you will be responsible for driving business growth through innovative digital marketing initiatives.

The ideal candidate will have a proven track record in creating growth for direct-to-consumer brands, with expertise in managing multiple digital channels (SEO, PPC, Social Media, Content etc.). You will utilize your creativity and strategic thinking to implement effective digital strategies, acquire new customers, and improve overall customer retention and LTV.

In this role, you will also have the opportunity to build and lead a high-performing digital marketing team, providing guidance and mentorship to existing employees and hiring new talent as needed. Your contributions will play a critical role in shaping the company's digital marketing landscape and driving success in the highly competitive FMCG industry.

Key Responsibilities:

  • Develop and execute comprehensive digital marketing strategies to drive business growth
  • Manage and optimize digital channels (SEO, PPC, Social Media, Content etc.) for maximum ROI
  • Implement CRM techniques to improve customer retention and lifetime value
  • Build and lead a high-performing digital marketing team

Benefits of this role include:

  • A competitive salary of £75,000 + benefits
  • A dynamic and fast-paced work environment with opportunities for professional growth and development
  • The chance to join a rapidly expanding direct-to-consumer brand with a strong mission and culture


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