Brand Marketing Content Strategist

1 month ago

London, Greater London, United Kingdom Writer Full time
Director of Marketing - EMEA

Writer is seeking a seasoned marketing professional to lead our EMEA marketing efforts. As Director of Marketing, you will be responsible for developing and executing strategic marketing plans that drive pipeline growth and revenue across Europe, the Middle East, and Africa.

Key Responsibilities:
  • Develop and implement comprehensive marketing strategies that align with the company's goals for the EMEA market.
  • Lead the planning and execution of field events and campaigns to generate leads, accelerate the pipeline, and support sales objectives.
  • Collaborate with the Sales team to ensure alignment between marketing activities and sales goals, facilitating effective lead transfer and follow-up strategies.
  • Analyze market trends and customer insights to identify opportunities for growth and improvement in the region.
  • Manage the marketing budget for the region, ensuring efficient allocation of resources to maximize ROI.
  • Build and maintain strong relationships with key stakeholders, partners, and vendors in the EMEA region.
  • Oversee the creation of marketing materials and content that resonate with the EMEA audience, ensuring brand consistency across all channels.
  • Lead, mentor, and expand the EMEA marketing team, fostering a culture of innovation and high-performance.
  • Report on the effectiveness of marketing campaigns and strategies, providing actionable insights and recommendations for future initiatives.

Requirements:

  • Proven experience in a senior marketing role, with a strong focus on market launch and development in the EMEA region.
  • Proven track record of driving pipeline growth and revenue through successful marketing strategies and initiatives.
  • Extensive experience in planning and executing field events and integrated marketing campaigns.
  • Experience managing and developing high-performing marketing teams.
  • Adapt and implement marketing strategies from the US marketing team to suit local market needs and preferences.
  • Fluent in English; proficiency in additional European languages is a plus.

What We Offer:

  • Exceptional strategic planning and execution skills.
  • Proven track record in developing and managing field marketing and demand generation strategies.
  • Ability to travel up to 20% of the time for events.
  • Generous PTO, plus company holidays.
  • Medical, dental, and vision coverage for you and your family.
  • Paid parental leave for all parents (12 weeks).
  • Flexible spending account and dependent FSA options.
  • Health savings account for eligible plans with company contribution.
  • Home office setup, cell phone, internet.
  • Wellness stipend for gym, massage/chiropractor, personal training, etc.
  • Competitive compensation, company stock options and 401k.

Writer is an equal-opportunity employer and is committed to diversity. We don't make hiring or employment decisions based on race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other basis protected by applicable local, state or federal law.

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