Senior Marketing Professional
13 hours ago
Marketing Manager, B2B, Manchester, circa £40-45K per year.
This exciting opportunity is perfect for a seasoned marketing professional looking to make a significant impact in a growing SaaS business. As a Marketing Manager, you will be responsible for driving measurable growth and retention through strategic marketing activities.
The role involves balancing brand marketing with lead generation, developing and executing targeted campaigns, planning high-impact events, and analysing market trends to inform future planning.
Responsibilities:
- Brand Leadership: Balance brand marketing with lead generation, ensuring alignment with the go-to-market strategy.
- Creative Freedom: Develop and implement multi-channel campaigns, optimising PR to engage audiences with authentic content.
- Event Mastery: Plan and execute high-impact events that resonate with the target audience.
- Analytical Edge: Analyse market trends and competitor activity to inform future planning and ensure demonstrable ROI.
Requirements:
We are seeking a highly experienced marketing professional with a proven track record of success in planning and delivering marketing campaigns. A minimum of 5 years of experience in marketing is required, with skills in PR, CRM, social media, and digital marketing.
Prior experience in the Hospitality or retail sectors is an advantage, but not essential. We are looking for a passionate marketer who thrives on creating engaging content and building strong relationships with customers.
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