Luxury Digital Marketing Lead

2 weeks ago

London, Greater London, United Kingdom MEDIA CONTACTS Full time

We are seeking a Senior Social Media & Marketing Manager to lead the development and execution of our luxury brand's marketing and digital strategy. This individual must combine creative flair with exceptional organisational skills, ensuring our brand presence is elevated across multiple channels while seamlessly managing a wide array of tasks and campaigns.

Key Responsibilities:
  • Social Media Strategy: Develop and execute compelling, visually-striking social media campaigns that align with our luxury identity.
  • Website & Digital Assets: Oversee website updates, ensuring content is fresh, engaging, and showcases our design ethos.
  • Content Creation: Plan and manage the production of newsletters, trend reports, and blog content to engage our audience and reflect industry leadership.
  • Event & Photoshoot Management: Coordinate PR events, talks, and photoshoots from planning through to execution, ensuring they run smoothly and achieve desired outcomes.
  • Internal & External Coordination: Act as the communication hub between teams, clients, and external partners to streamline workflows and deliver exceptional project outcomes.
  • Process Management: Implement and manage workflows, timelines, and checklists that ensure flawless execution of all marketing and social media activities.
  • Reporting & Insights: Monitor and analyse the performance of campaigns, using data to adjust strategies and optimise future marketing initiatives.
About You:
  • Experience: 5+ years of experience in social media, digital marketing, or related fields, ideally within luxury, fashion, design, or lifestyle sectors.
  • Organisation: Highly organised, with the ability to juggle multiple projects at once, maintain attention to detail, and ensure deadlines are consistently met.
  • Creativity: A creative thinker with a strong eye for design and the ability to create captivating, high-quality content that resonates with a luxury audience.
  • Leadership: Proven experience managing cross-functional teams, as well as external vendors, with a focus on delivering exceptional results.
  • Communication: Strong verbal and written communication skills, with the ability to engage a high-end, design-savvy audience across various platforms.
  • Tech-Savvy: Proficient in using content management systems, social media scheduling tools, analytics software, and Adobe Creative Suite.
  • Proactive: You are always one step ahead, anticipating needs, solving problems before they arise, and staying up to date with industry trends.

Estimated salary: £65,000 - £90,000 per annum, depending on experience. Please note that this is an estimate based on market rates and may vary depending on individual circumstances. We encourage all qualified candidates to apply.

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