Global Data and Technology Leader
7 days ago
Unlock the Power of Data-Driven Innovation with MediaCom
At essencemediacom, we are dedicated to building a culture that supports our people, puts diversity at the forefront of our operations, and creates opportunities for all.
We are seeking an experienced Global Data and Technology Leader to join our team. This is an exceptional opportunity to shape the future of data-driven innovation in the advertising industry.
About the Role:
The Global Data and Technology Leader will be responsible for developing and implementing data and technology strategies globally, driving their application through marketing and advertising technologies for adidas & Reebok.
This role requires expertise in cookieless, audience, and creative data and technologies, as well as experience working with CRM technology, data integration, ad personalization, dynamic creative optimization (DCO), and creative analytics.
The successful candidate will also be responsible for global governance, directing execution teams in 68 markets on the use of technology, digital platforms, and data.
Key Responsibilities:
- Develop strategic guidance for local markets and end-users
- Consult with tech vendors and source data and tech partnerships
- Define cookieless, audience, and creative test and learn agendas
- Align KPIs across brand and performance channels
What We Offer:
- A competitive salary of £80,000 - £100,000 per annum
- A comprehensive benefits package, including company pension scheme, private medical insurance, and life assurance
- Ongoing training and development opportunities
- Collaborative and dynamic work environment
About MediaCom:
MediaCom is a global communications agency leading with breakthrough thinking, building explosive growth for brands, and helping our clients see the bigger picture.
We are a global network of 10,000 influencers, challenging conventional thinking to build, propel, and supercharge our clients' businesses at scale.
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