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Digital Marketing Specialist
2 months ago
A fantastic chance for an experienced Digital Marketing Manager to join a commercial company in Cardiff and contribute to the development of a comprehensive digital marketing strategy.
Key Responsibilities:
- Develop and implement a robust digital marketing strategy for B2C channels, including Emails, Instagram, and Facebook.
- Plan and execute daily social media activities to engage with the target audience.
- Manage the creation, testing, scheduling, and deployment of all email marketing campaigns.
- Collaborate with the Digital Design team to create content that aligns with the brand guide and commercial focus.
- Stay up-to-date with trade focus and product launches to inform marketing strategies.
- Assist in planning and executing the digital marketing calendar.
- Provide weekly and monthly performance reports and recommendations for future opportunities and learnings.
- Respond to customer queries online across all social channels and liaise with the Customer Service team to resolve issues.
Requirements:
- Minimum 2-3 years' experience in digital marketing in a commercial environment, specifically Instagram, Facebook, and Email marketing.
- Knowledge of Google Analytics, Facebook Business Manager, and Mailchimp / Mapp.
- Strong analytical skills with attention to detail and a systematic approach to testing functionality and performance.
- Excellent organisational skills, including prioritising and multi-tasking.
- Excellent team player with a willingness to learn and acquire new skills.
To learn more, please send your CV.