Motorcycle Business Insights Analyst
1 month ago
Company Overview: Honda Motor Europe is a leading manufacturer of motorcycles and power equipment, committed to innovation and customer satisfaction.
Job Title: Motorcycle Business Insights Analyst
Salary: €32,000 per annum (pro rata for part-time workers) based on experience.
Job Description:
Main Responsibilities:
- Data Analysis: Gather and analyse market research data to support retail objectives and identify new sales opportunities.
- Marketing Support: Assist in the development and execution of marketing activities, product launches, and social media campaigns.
- Market Research: Conduct research to gain insights into new riders and market trends.
- Dealer Support: Collaborate with dealers to provide ongoing marketing activities, working groups, and field sales support.
- Social Media Monitoring: Review and collate findings from social media platforms and websites to present back to senior team members.
- Special Vehicle Contracts: Support the special vehicle contract for emergency services.
- Reporting: Produce and deliver comprehensive reports to internal stakeholders.
Required Skills and Qualifications:
- Bachelor's degree in a relevant field (e.g. marketing, business).
- Excellent verbal and written communication skills.
- Strong numeracy and ability to work with data.
- Confident presentation skills.
- Team player with a can-do attitude.
- Able to prioritise and plan effectively.
- Digital competence in internet and social media platforms.
- Proficient in MS Office applications (Excel, PowerPoint, Word).
- Basic understanding of social media marketing.
- Analytical mindset.
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