Migration Campaign Strategist
5 days ago
This is an exciting opportunity to join the Royal Mail Group as a Migration Campaign Strategist. As a key member of our team, you will play a critical role in leading customer migration campaign analytics.
In this position, you will be responsible for creating migration campaign plans, ensuring customer readiness, and collaborating with various teams for a seamless transition. You will also support others to successfully deliver their objectives within the scope of the migration strategy.
We are looking for a highly skilled individual with strong analytical abilities and proficiency in using CRM tools and software, including Sage CRM for data analysis.
The salary for this position is approximately £50,726 per annum, plus a 10% annual bonus potential, 25 days annual leave plus bank holidays rising with service, and a company pension scheme with highly competitive contribution rates.
About the Role:
- Support others to successfully deliver their objectives within the scope of the migration strategy.
- Create and analyse a migration campaign strategy that includes customer communications (pre/post), customer support during migration, customer segmentation plan (to support multiple phases of migration), sales communications, and customer communication collateral.
- Build a migration campaign plan cadence to enable the ongoing management of the migration plan but also reporting to key milestones and tackling of issues raised during migration.
- Help build a migration campaign plan that includes strategies to retain high profile, high value customers.
- Manage, engage, communicate, and consult with stakeholders – both internally and externally.
- Develop and document an end-to-end campaign analytics plan that will ensure all elements of the migration plan are deployed in unison and to time.
- Develop and own key reports to share learning across the programme.
- Lead in developing learning strategies from analysis work undertaken.
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