Business Brand Manager
1 month ago
Business Brand Manager - UKI
Role Overview:
As the Business Brand Manager for the UKI, your primary responsibility will be to develop and promote the Leonardo brand within the local market, focusing on the wholesale optical sector. You will design and implement creative marketing strategies within the strategic framework defined by the Leonardo local Team Lead, aiming to engage both internal and external users.
Key Responsibilities:
- Execute brand and business initiatives as outlined in annual and quarterly plans.
- Develop a local communication plan utilizing Leonardo guidelines and corporate assets, tailored for various communication channels.
- Build strong relationships with Leonardo team members and business colleagues.
- Manage a complex business environment, ensuring clear and timely communication.
- Collaborate with cross-functional departments including HR, IT, Finance, and Marketing.
- Evaluate the effectiveness of communication initiatives and propose improvements.
- Analyze data for insights, trends, and opportunities, and monitor performance metrics.
- Provide regular updates to Corporate Leonardo BBM and participate in local market meetings.
- Drive engagement throughout the marketing funnel and maintain a comprehensive brand approach.
Qualifications:
- Relevant degree in Communications, Business, Marketing, or related fields, or equivalent experience.
- Proficiency in Windows software (Word, PowerPoint, Excel), data visualization tools, social media platforms, and internal communications strategy.
- Strong written and verbal communication skills.
- Ability to think creatively and maintain a proactive attitude.
- Experience in wholesale or corporate communications is essential.
Benefits:
- Pension scheme
- Life Assurance
- Free eyewear annually with eligibility from day one of joining us
- Free parking for all Vision Express colleagues
- Opportunities to get involved in the OneSight EssilorLuxottica Foundation
- Discounts for friends and family
- Employee Assistant Program offering confidential support and advice on everything from financial support to emotional support and everything in-between
- days annual leave - increasing with your length of service, plus the opportunity to buy or sell holiday
- Flexible health related benefits, such as; Health Cash plan, Additional Life cover, Critical Illness cover and Dental Plan
- Opportunities to join a company wide community with peer to peer knowledge, sharing and collaborating through our internal channels
- Flexible lifestyle benefits, such as; Gymflex, Dining Cards, Discounted Travel Insurance, Experience Days, and even discounted bicycles through our Cycle to Work Scheme
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