Digital Marketing Lead
2 days ago
Job Title: Digital Marketing Lead
Location: Guildford, UK
Salary: Up to £50,000 per annum
About the RoleTate Recruitment is seeking a highly skilled Digital Marketing Lead to join our team. As a key member of our marketing department, you will be responsible for developing and executing a comprehensive social media strategy that drives engagement and growth.
Key Responsibilities:
- Develop and implement a social media strategy that aligns with our business objectives
- Manage day-to-day content creation, scheduling, and posting across multiple platforms
- Analyze social media performance metrics and provide regular reports to inform strategy improvements
- Collaborate with the design and product teams to create engaging visuals and storytelling content
- Stay up-to-date with the latest fashion and social media trends to ensure our brand remains competitive
Requirements:
- Proven experience as a Marketing Manager or Social Media Manager in the fashion industry
- Expertise in managing Meta platforms, including Facebook Ads and Instagram growth strategies
- Proficiency in TikTok marketing and familiarity with Pinterest campaigns
- Exceptional content creation and copywriting skills with a flair for storytelling
- Strong analytical skills, with experience using tools like Google Analytics, Meta Ads Manager, and social platform insights
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