Digital Marketing Strategist

3 weeks ago


London, Greater London, United Kingdom PENHALIGON'S Full time

We are seeking a skilled Digital Marketing Strategist to lead our global media efforts for Penhaligon's and L'Artisan Parfumeur. This role will oversee the development and implementation of a full-funnel digital marketing strategy, focusing on paid social, PPC, SEO, affiliates, and VOD/display media.

As a key member of our Global Digital & Consumer Marketing team, you will collaborate with cross-functional teams to execute channel-agnostic campaigns and create best-in-class, digital-first creative assets. Your expertise in performance marketing and ability to drive revenue growth will be essential in achieving our business objectives.

Key responsibilities will include:

  • Developing and implementing a comprehensive digital marketing strategy
  • Collaborating with Brand, ECommerce, and Marketing teams to execute cross-channel campaigns
  • Creating digital-first creative assets optimized for channel, placements, and targeting

Requirements for this role include:

  • Proven experience in a similar media role, managing performance channels within Beauty, Fashion, or Luxury
  • Exceptional interpersonal skills to manage people, processes, and communicate with stakeholders
  • Strong analytical skills to read, understand, and pivot to next steps/innovations

We are looking for a candidate who embodies our values of Restless Curiosity, Contagious Enthusiasm, Fairness and Respect, Shaping Tomorrow, and Consciously Sustainable. If you are a creative commercial marketing and consumer communication expert with a passion for innovation, we encourage you to apply.



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