Digital Marketing Strategist
1 week ago
The role of Marketing & Social Media Manager at Michael Page Marketing involves planning, executing, and monitoring the company's marketing strategies across various channels to increase online presence and drive customer engagement.
Key Responsibilities:
- Social Media Management: Develop a strategy for social media presence, create engaging content, and analyse metrics to ensure effective engagement.
- Content Creation & Management: Collaborate with the design and content teams to create marketing materials, write content for web, blogs, and email campaigns.
- Campaign Development & Execution: Plan, execute, and manage digital marketing campaigns across social media and paid ads, ensuring KPIs are met.
- Brand Management: Ensure all marketing efforts align with the brand's tone and values, monitor brand mentions, online reviews, and feedback.
- Marketing Strategy & Planning: Increase brand awareness and lead generation, conduct marketing research on competitors, and lead event organisation.
The successful candidate will have the following skills:
- Creative Content Creation
- Social Media Management
- Digital Marketing
- Data Analysis & Reporting
- Project Management
- Brand Strategy
- Strong writing and editing skills
- Experience with paid ads (Google Ads, Facebook Ads) is a plus
- Adobe Creative Suite, Canva is a bonus
Working hours are 8:30 - 5:00pm, 5 days a week, in an office based in Suffolk, with a competitive salary.
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