Product Marketing Specialist
4 days ago
The estimated salary for this role is approximately £55,000 - £65,000 per annum.
Job OverviewSabre Corporation is a technology company that powers the global travel industry. We create innovative solutions that take on complex challenges in travel and shape the future of the industry.
We are seeking a Senior Product Marketing Specialist to provide product line support for holistic go-to-market activities, sales enablement content development, and marketing operational readiness.
Key Responsibilities- Collaborate across functions and silos to deliver an effective product marketing strategy and plan to meet business objectives.
- Support the entire go-to-market lifecycle through planning of net-new product launches, differentiated releases, and sunset activities.
- Understand the market and competitive landscape to competitively position assigned products and services across all content and digital channels.
- Become an expert on our target customers and their buying criteria to author effective content for sales enablement.
Must have skills:
- Bachelor's degree in Marketing, Communications, Business or equivalent.
- At least 3 years of business-to-business product marketing experience.
- Editorial mindset that seeks to understand what audiences consume and how to create it.
- Experience with marketing a product(s) through unique positioning and value-based messaging and effective sales enablement tactics.
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