Digital Marketing Strategist
6 days ago
We are seeking an experienced Digital Marketing Strategist to join our team at Hamden Technology in London. As a key member of our marketing department, you will be responsible for developing and implementing successful digital marketing campaigns that drive business growth and revenue.
Key Responsibilities:
- Developing and executing omni-channel digital marketing strategies to promote our products, services, and corporate initiatives
- Planning and executing promotional activities such as online advertising, search engine optimization, and affiliate marketing
- Managing various online channels including website, email, social media, and other sources
- Monitoring website traffic, user engagement, and conversions to drive continuous improvement
- Developing content strategy including blog posts, press releases, brand stories, email campaigns, etc.
- Ensuring all materials displayed adhere to brand guidelines
- Staying up-to-date with the latest digital marketing trends and practices
- Analyzing data to gain insight into customer behavior, engagement levels, website performance, and overall market trends
- Reporting results of campaigns to senior management on a regular basis
- Meeting or exceeding preset goals for each digital marketing campaign
To be successful in this role, you will need:
- 5+ years of experience in digital marketing
- Understanding of various online marketing channels including SEO/SEM, social media, email marketing, and display advertising
- Outstanding written communication and copywriting skills
- Familiarity with web analytics tools such as Google Analytics and Social Insight
- Results-oriented with strong quantitative and analytical skills
- Detail-oriented with the ability to prioritize multiple projects in a fast-paced environment
We offer a competitive salary of £60,000 - £80,000 per annum, depending on experience, plus benefits including health insurance, pension scheme, and professional development opportunities.
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