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Strategic Brand Planner

1 month ago

London, Greater London, United Kingdom Jo Wade Limited Full time

Job Title: Creative Strategist

About the Role:

We are seeking a highly skilled Creative Strategist to join our team at Jo Wade Limited. As a key member of our creative department, you will be responsible for developing and executing innovative campaigns that drive retail impact and consumer engagement.

Key Responsibilities:

  • Lead creative strategy for consumer brand campaigns and retail activations, focusing on entertainment partnerships and seasonal activations.
  • Leverage film, TV, and gaming IP to create brand partnerships that drive engagement and sales across key retail channels.
  • Work with the creative team to ideate and develop innovative concepts that align with both consumer and brand objectives.

About You:

  • A minimum of 5+ years in a creative strategy or planning role, with a strong focus on consumer brands and retail activations.
  • Experience developing campaigns that integrate entertainment IP into consumer marketing strategies.
  • Proven track record of working with FMCG brands, building partnerships that impact consumer purchasing decisions.

What We Offer:

A hybrid working pattern of 3 days in the studio and 2 remotely, with a competitive salary of c£40-£50K + benefits, subject to skills and experience.