![Travis Perkins](https://media.trabajo.org/img/noimg.jpg)
Digital Marketing Specialist
1 month ago
Key Responsibilities:
As a Digital Marketing Specialist, you will support and deliver the company's digital strategy by leading and managing campaign activity to achieve return on investment for Travis Perkins.
Skill Requirements:
- Understanding and defining customer and business requirements for paid advertising channels.
- Maintaining and growing PPC accounts across Google Ads and Bing Ads for shopping and search.
- Collaborating with the marketing team to set up and maintain a campaign-focused affiliate marketing channel.
- Working cross-functionally with the content, SEO, merchandising, marketing, and buying teams to optimize campaigns for trading activities.
Requirements:
- Digital marketing qualification or experience in a similar role.
- Planning, roadmapping, and KPI management skills.
- Experience with Google Merchant Centre, Adwords, Analytics, Affiliate Marketing, and Bing Advertising.
What We Offer:
- Training and development opportunities.
- Flexible working environments.
- Competitive benefits package.
About Us:
Travis Perkins is the largest distributor of building materials in the UK, with a history of over 200 years. We have 5 businesses, 20,000 colleagues, and over 1,700 branches, stores, and sites across the UK.
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