Marketing and Event Planning Specialist
4 weeks ago
The Marketing Specialist role at Citigroup Global Markets Limited is a key position that requires a highly organized and tech-savvy individual to oversee and implement marketing programs and major client events across the UK, Europe, Middle East, and Africa cluster for the Fixed Income and Access team.
This individual will work under the direction of the Head of Fixed Income Access and Macro for UK, Europe, and MEA in partnership with the relationship management and sales teams. The right candidate should be highly organized, tech-savvy, with demonstrated ability to deliver on shared goals and commitments.
The Marketing Specialist is a developing professional role that deals with most problems independently and has some latitude to solve complex problems. Integrates in-depth specialty area knowledge with a solid understanding of industry standards and practices.
Responsibilities:
- Support in managing all aspects of client and prospect events including: invitation process; compliance reviews; logistics; on-site and virtual client interaction; budget maintenance; gift, venue, décor, and menu selection; maintenance of CRM system including recording post-attendee data; post-event follow-up and data capture
- Use post-event feedback to determine best practices for future events including researching and conducting competitive benchmarking
- Collaborate with sponsorship organizations and other vendor partners
- Event website build including upload of agenda, collecting headshots, biographies, and release forms including submitting approvals for Government Officials where applicable
- Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients, and assets, by driving compliance with applicable laws, rules, and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct, and business practices, and escalating, managing, and reporting control issues with transparency
Qualifications:
- Relevant Marketing and event planning experience within financial services industry
- In-person marketing experience is required
- Solid understanding of financial products and services
- Excellent written and verbal communication skills with strict and careful attention to detail
- Ability to solve problems in a challenging and time-constrained environment
- Ability to manage priorities and multi-task
- Ability to pinpoint key performance indicators (KPIs) to determine if event was successful
- Ability to think strategically
- Successful track record of leading and creating momentum
Education:
- Bachelor's/University degree or equivalent experience (preferred but not essential)
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