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Marketing Executive
2 months ago
Reed is seeking a highly skilled Senior Marketing Executive to join our team. As a key member of our marketing team, you will be responsible for executing multi-channel marketing tactics that drive inbound leads and accelerate touchpoints within our target audiences.
Key Responsibilities:- Support the digital marketing manager in sourcing, running, and monitoring the best channels for inbound lead generation, ensuring efficient routing to sales.
- Plan, execute, optimize, and report on digital marketing campaigns, leveraging marketing automation tools in HubSpot.
- Maintain and optimize our local search presence across our office locations, collaborating with an external SEO agency to drive up organic search presence for key terms across the UK.
- Oversee the creation and send of central email marketing campaigns, including newsletters, nurture emails, and auto-replies.
- Develop internal communications plans and build relationships with key sales stakeholders to empower our local sales teams to get the best from marketing campaigns and initiatives.
Requirements:
- A passionate marketer with around 3 years of experience in B2B digital marketing.
- Experience working in marketing automation platforms such as HubSpot, Marketo, or Pardot.
- Desirable experience with running paid advertising across social media and Google.
About Reed:
Reed is a leading recruitment agency dedicated to helping people make smarter recruitment decisions. We are committed to delivering marketing excellence and strive to be the first port of call for our target audiences.
