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Digital Content Marketing Specialist

2 months ago

Abingdon, Oxfordshire, United Kingdom Taylor & Francis Group Full time
Job Description

Job Title: Digital Content Marketing Specialist

Job Summary:

We are seeking a highly skilled Digital Content Marketing Specialist to join our team at Taylor & Francis Group. As a Digital Content Marketing Specialist, you will be responsible for creating and implementing digital content marketing strategies to engage our target audience and drive business growth.

Key Responsibilities:

  • Develop and implement digital content marketing strategies to achieve business objectives and engage our target audience.
  • Curate and create high-quality digital content that aligns with our brand voice and messaging.
  • Manage and optimize digital content across various channels, including social media, email, and our website.
  • Monitor and analyze digital metrics to measure the success of our content marketing efforts and make data-driven decisions.
  • Collaborate with cross-functional teams to ensure alignment and consistency in our content marketing efforts.
  • Stay up-to-date with industry trends and best practices in digital content marketing.

Requirements:

  • Proven experience in digital content marketing, with a focus on creating and implementing effective content marketing strategies.
  • Strong understanding of digital marketing principles, including SEO, social media marketing, and email marketing.
  • Excellent writing and editing skills, with the ability to create high-quality digital content that engages our target audience.
  • Strong analytical skills, with the ability to monitor and analyze digital metrics to measure the success of our content marketing efforts.
  • Ability to work collaboratively with cross-functional teams to ensure alignment and consistency in our content marketing efforts.
  • Strong attention to detail, with the ability to manage multiple projects and deadlines.

What We Offer:

  • A competitive salary and benefits package.
  • A dynamic and supportive work environment that encourages collaboration and innovation.
  • Opportunities for professional growth and development in a rapidly evolving industry.