Marketing and Community Engagement Specialist

2 weeks ago

Cardiff, Cardiff, United Kingdom BeTechnology Group Full time
Job Summary:

We are seeking a highly motivated and creative Marketing Executive to join our team in Cardiff. As a key member of our marketing department, you will be responsible for delivering impactful marketing strategies and campaigns that drive business growth and brand visibility.

The ideal candidate will have a strong background in marketing, with a proven ability to deliver successful campaigns and a passion for community engagement. You will work closely with our sales and marketing manager to ensure alignment with business objectives and contribute to the development of our brand.

Key Responsibilities:

  1. Brand Management: Ensure all marketing materials adhere to brand guidelines, maintaining consistency across channels.
  2. Digital Marketing: Assist in running digital campaigns including social media, PPC, email marketing, and content creation to boost brand awareness and conversions.
  3. Campaign Execution: Support multi-channel marketing campaigns aimed at achieving key business goals.
  4. Community Engagement: Develop and execute community initiatives to foster relationships with key local stakeholders.
  5. Event Support: Assist with event planning and management, from pre-event logistics to on-site support and post-event evaluation.
  6. Collaboration: Work with sales and other departments to provide the necessary promotional materials and align marketing efforts with broader business objectives.
  7. Promotional Materials: Oversee the creation and distribution of marketing collateral and manage supplier relationships.
  8. Market Research: Conduct research to analyse market trends, competitor activity, and customer behaviour, providing insights to refine marketing strategies.
Requirements:
  1. Degree in Marketing or relevant professional qualification.
  2. Minimum of 2 years' marketing experience, with a proven ability to deliver successful campaigns.
  3. Strong communication skills and proficiency in digital marketing tools and techniques.
  4. Full UK driving licence.
Desirable Experience:
  1. Understanding of regulatory environments, particularly in financial or healthcare sectors.
  2. Knowledge or experience in SEO and PPC or Paid ads.
Benefits:
  1. Competitive salary based on experience.
  2. Generous pension scheme.

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