Digital Marketing Strategist
4 weeks ago
In Technology Group Ltd is seeking a highly skilled Digital Marketing Strategist to join their team in Liverpool. The ideal candidate will have a strong passion for digital marketing and a proven track record in improving search engine rankings.
The successful candidate will be responsible for developing and executing effective SEO strategies, including keyword research, content optimization, and off-page SEO techniques. They will work closely with internal teams to ensure SEO principles are embedded across content, development, and marketing activities.
Key responsibilities will include:
- Conducting comprehensive keyword research and analysis to drive content creation and SEO strategy.
- Optimizing website content, including metadata, URLs, and internal linking, to ensure alignment with SEO best practices.
- Executing on-page and off-page SEO strategies to enhance website visibility, rankings, and user experience.
- Collaborating with internal teams to ensure SEO principles are embedded across content, development, and marketing activities.
- Monitoring and analyzing website performance using tools like Google Analytics and SEMrush.
The successful candidate will have:
- Proven experience in SEO, with a focus on eCommerce.
- Proficiency in SEO tools like Google Analytics, Google Tag Manager, SEMrush, and Screaming Frog.
- A strong technical understanding of HTML, CSS, and JavaScript in relation to SEO.
- Experience with content management systems and SEO techniques.
- Strong analytical and problem-solving skills, with attention to detail.
- Advanced skills in Microsoft Office Suite for data manipulation and analysis.
Salary: £30,000 per annum. If you're a detail-oriented, data-driven individual with a passion for SEO and digital marketing, we'd love to hear from you.
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Digital Marketing Strategist
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