Marketing Strategist

1 day ago


Bristol, Bristol, United Kingdom Crux Product Design Full time
Crux Product Design: Marketing Specialist Opportunity

We are world-leaders in the design, simulation and analysis of medical devices and consumer products. We're looking for an experienced Marketing Specialist to join our team in Bristol, UK.

About the Role:

  • This is a key position that plays a crucial role in the development and execution of marketing strategies to promote services, drive brand awareness, and attract customers.
  • You will be responsible for planning and implementing marketing campaigns across various channels to support business development activities and wider company objectives.

Key Responsibilities:

  • Create and implement marketing campaigns to promote products, services and events.
  • Develop and distribute engaging content for social media, blogs, emails, and other digital channels.

Market Research & Analysis:

  • Conduct market research to identify target audiences and opportunities for new campaigns.
  • Analyse competitor strategies and provide insights for better positioning.
  • Track marketing trends, customer preferences, and key industry data.

Content Creation & Management:

  • Collaborate with team members to create effective marketing content.
  • Oversee the production of marketing materials such as brochures, banners, email templates, and presentations.
  • Write compelling copy for websites, blogs, social media posts, and email newsletters.

Data Tracking & Reporting:

  • Monitor and analyse the performance of marketing campaigns using tools like Google Analytics, CRM systems, and social media platforms.
  • Prepare detailed reports on campaign effectiveness, return on investment (ROI), and key performance indicators (KPIs).
  • Use data to recommend improvements to marketing tactics and strategies.

Requirements:

We are looking for an experienced Marketing Specialist to join our team. The ideal candidate will have:

  • 3 or more years marketing experience in a similar B2B marketing role.
  • Experience in formulating marketing strategy and compiling marketing plans as well as campaign execution.
  • Strong writing and storytelling skills, with the ability to create engaging content across social media, blogs, white papers, thought pieces, CRM and email communications.
  • Proficiency with digital marketing tools such as Google Analytics, SEO, SEM, and CRM systems.
  • Good analytical skills with the ability to interpret and leverage data to make data-driven decisions.
  • Excellent project management and organisational skills to manage multiple projects and deadlines.
  • Strong verbal and written communication skills for cross-functional collaboration.

Estimated Salary Range: £50,000 - £70,000 per year.



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