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Senior Creative Services Director
2 months ago
We are seeking a highly skilled and experienced Senior Manager, Creative Services to join our Global Marketing team at Warner Music Group. This is an exciting opportunity to lead the development and execution of impactful digital campaigns for our most prominent artists, leveraging significant budgets and collaborating with major technology platforms and dynamic start-ups.
Key Responsibilities- Spearhead major digital campaigns for global priority artists, engaging with influencers and partnering with start-up tech companies to craft original content for platforms like TikTok.
- Lead these campaigns, setting the standard for innovation and creativity in digital marketing, and ensuring seamless integration with external agencies.
- Develop and execute influencer marketing strategies, including building in-house relationships and supporting global deals with creators.
- Create, curate, and commission engaging content for advertising campaigns and social media channels, leveraging data and insights to inform and refine the creative strategy.
- Explore and implement creative and innovative methods to promote artists, and build and enhance WMG's owned digital channels.
- Oversee content performance, making adjustments to optimize campaign results, and work with strategy, data, and insights to streamline processes around planning, delivery, and reporting.
- Lead global creative taskforces, presenting and owning creative excellence globally.
- 5-7 years of experience in a digital marketing role, with a focus on innovation and creativity, and a proven track record of sourcing, creating, and managing digital content.
- Tech-savvy with a keen understanding of current trends in social media and technology, and exceptional communication and relationship-building skills.
- Strong experience in managing teams and leading projects, and demonstrated ability to manage relationships with external agencies effectively.
As the home to Asylum, Atlantic, East West, Elektra, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world's premier recording labels, Warner Music Group champions emerging artists and global superstars alike. Our renowned publishing company, Warner Chappell Music, represents genre-spanning songwriters and producers through a catalogue of more than one million copyrights worldwide.
