Digital Marketing Strategist
4 days ago
Company Overview
\Jas Gujral is a global company looking to recruit a talented individual to join our digital marketing team. We are a dynamic and innovative organization with a strong focus on delivering exceptional results.
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Job Description
\We are seeking a skilled Technical Digital Marketing Executive to help us understand our key audiences and their digital footprint across all our global markets. The successful candidate will be responsible for implementing a single global Google Analytics property and Google AdWords account for all live company websites, working with the Performance Team to define and implement our approach to tagging audience groups based on our most common website journeys, and understanding how existing customers use the extranet and public website estate.
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Required Skills and Qualifications
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- Proven experience in devising and implementing scripts to automate manual processes for large datasets\
- Hands-on PPC and SEO experience in monitoring and targeting core customer audiences to increase acquisition\
- Highly numerate and analytical, able to work with large amounts of data to extract clear customer-focused insights\
- Excellent communication skills with experience of conveying insights from the digital world to non-specialist audiences\
- Project management skills and a track record of delivering projects on time and within budget\
- Fluency in digital analytics tools like Google Analytics, Google Adwords, and AdWords Editor\
- Advanced Excel skills and the ability to process large amounts of data\
- Excellent English written and verbal communication skills\
- Some experience in building digital footprints by customer audience\
- Advanced Microsoft Excel experience\
- Proven experience of advanced statistical analysis such as regression\
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