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Technical SEO Specialist
2 months ago
Central Employment Agency (North East) Limited is seeking a skilled Technical SEO Consultant to join their team. As a key member of the digital marketing team, you will play a crucial role in driving the agency's clients' online success.
About the RoleThe ideal candidate will have a strong understanding of SEO principles and Google best practices, as well as experience with website crawling tools, such as Screaming Frog and Deep Crawl. You will be responsible for conducting technical site audits, creating clear roadmaps and evidence-based strategies to deliver results for clients, and contributing to the new business process by creating high-impact audits on prospective clients' digital position.
Key Responsibilities- Lead strategic discussions about how SEO can solve clients' business challenges and drive marketing performance.
- Carry out technical site audits and create clear roadmaps and evidence-based strategies to deliver results for clients.
- Contribute to the new business process by creating high-impact audits on prospective clients' digital position.
- Take ownership of clients' digital performance and technical integrity.
- Define key metrics that drive SEO performance and create qualitative and quantitative reporting to show progress.
- Develop and implement link acquisition plans, including the identification of target sites, content opportunities, and content ideas.
- Carry out competitor analysis, backlink audits, keyword research, and other research projects as required.
- Give detailed site architecture and URL structure recommendations to the in-house development teams, including international and multi-language projects.
- Troubleshoot and debug roadblocks in search engines or users accessing content.
- Resolve complex indexation and crawlability issues.
- Stay abreast of developments and drive innovation in technical SEO best practice and share knowledge across the team where applicable.
- Develop new ways to improve, track, and monitor search performance.
- Identify content optimization opportunities across various digital channels.
- Proficiency in using the Microsoft Office package.
- 3+ years within a dedicated Technical SEO role.
- A good understanding of SEO principles and Google best practice.
- Great knowledge of Google Search Console and Bing Webmaster Tools.
- A working knowledge of how HTML, CSS, and JavaScript work together.
- A basic understanding of client-server behavior and the HTTP protocol.
- Good knowledge of website crawling tools, Screaming Frog and Deep Crawl.
- First-hand experience of using popular CMS, like WordPress.