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Content Marketing Strategist

2 months ago

Ashbourne, Derbyshire, United Kingdom MasterMover Full time

About the Role:

MasterMover is seeking a skilled Content Marketing Specialist to join our global marketing team. As a key member of our team, you will be responsible for developing and implementing a comprehensive content strategy that showcases our brand's voice and message across various channels.

Key Responsibilities:

  • Create engaging and informative content for our target audience, including social media posts, blog articles, and whitepapers.
  • Develop a content strategy that establishes MasterMover as a thought leader in the material handling industry.
  • Work with our international team to create market-specific content that resonates with our global audience.
  • Maintain and develop our brand voice, ensuring consistency across all markets.
  • Creatively convey technical information into accessible and engaging content.
  • Analyse content performance and implement improvements based on data.

Requirements:

  • Bachelor's degree in Marketing, Communications, Advertising, or a related field.
  • Chartered Institute of Marketing Qualifications (Desirable).
  • Proven track record in content creation with an impressive portfolio.
  • Experience in B2B content marketing, preferably in industrial sectors.
  • Ability to adapt writing for different formats.
  • SEO knowledge to optimize content visibility.

What We Offer:

  • A unique opportunity to push the needle and own our brand voice.
  • Collaboration with a diverse, creative global team of professionals and experts.
  • Room for professional growth and development.
  • Competitive compensation and benefits package.