Creative Campaign Manager

1 month ago


Bournemouth, Bournemouth, United Kingdom Nationwide Building Society Full time
About the Role

We are seeking a highly skilled and experienced Creative Campaign Coordinator to join our Personalisation & Performance Marketing Team. As a key member of our squad, you will be responsible for leading the development of creative assets for all 121 channels, ensuring they meet customer needs and drive commercial, customer, and brand engagement outcomes.

This is a fantastic opportunity to play a key role in delivering marketing activity for specific objectives, working closely with internal stakeholders and third-party suppliers to ensure successful delivery of campaigns. You will be responsible for briefing creative requirements, managing the asset production process, and ensuring all assets meet regulatory requirements and are delivered on time and within budget.

Key Responsibilities
  • Lead the development of creative assets for all 121 channels, ensuring they meet customer needs and drive commercial, customer, and brand engagement outcomes.
  • Brief creative requirements to internal copywriters or partner agencies and manage the asset production process from briefing to final approval.
  • Ensure all assets are reviewed and approved prior to dispatch through our internal creative review process and with all relevant stakeholders.
  • Collaborate with internal stakeholders and third-party suppliers to ensure successful delivery of campaigns.
  • Manage and influence internal stakeholders, ensuring alignment on goals and outcomes.
  • Understand customer insight and collate campaign performance data for review, providing learnings and insight for future optimisations to improve the campaign and customer experience.
About You

We are looking for someone with experience in campaign management, copy and creative expertise, and excellent planning and organisational skills. You should be able to work within a well-governed environment, optimise processes, and be proactive and empowered to make decisions within a framework. You should also be able to understand, analyse, and interpret insight and data to make informed recommendations.

Our ideal candidate will have experience working within a marketing or direct marketing environment, across direct marketing channels, and be familiar with below-the-line channels like direct mail, email, digital prompts, and home & exit pages.

What We Offer
  • A personal pension – if you put in 7% of your salary, we’ll top up by a further 16%
  • Up to 2 days of paid volunteering a year
  • Life assurance worth 8x your salary
  • A great selection of additional benefits through our salary sacrifice scheme
  • Wellhub – Access to a range of free and paid options for health and wellness.
  • Access to an annual performance-related bonus
  • Access to training to help you develop and progress your career
  • 25 days holiday pro rata
About Nationwide

Nationwide is the world’s largest building society, with over 15 million customers. We have a relationship with almost a quarter of the UK’s population. We’re owned by our members – that’s our customers who have their current account, mortgage, or savings with us. It means we can do things differently to deliver our Purpose – Banking – but fairer, more rewarding, and for the good of society.

When you work at Nationwide, you can experience that difference for yourself. You’ll be part of a high-performing, purpose-driven organisation that offers rewarding career experiences and a highly competitive range of benefits to match. You’ll also be joining us at an important time as we seek to reach more and more people in the UK. We want everyone in the UK to know that they don’t have to bank with a bank. They can choose a modern mutual instead.



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