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German Influencer Marketing Specialist

3 months ago

Manchester, United Kingdom THG Full time

About THG:

THG is a dynamic, global technology enterprise focused on connecting brands directly with consumers. Our cutting-edge proprietary technology and infrastructure support a vast array of beauty, nutrition, and lifestyle brands, driving significant growth for our clients' brands worldwide.

With a global workforce exceeding 7,000 driven individuals, our culture thrives on a fast-paced, entrepreneurial spirit that has fueled our remarkable expansion.

We are constantly on the lookout for innovative thinkers who can contribute to THG's mission and help propel the group forward on its exciting journey. If you are eager to advance your career, challenge yourself daily, and adapt to the evolving landscape, THG is the place for you.

THG Nutrition & Wellness:

THG Nutrition & Wellness encompasses some of the most beloved and trusted names in health and nutrition, including Myprotein, the leading online sports nutrition brand, along with its family of brands such as Myvegan, Myvitamins, and MP Activewear.

Our goal is to establish the world's most empowering health movement, inspiring everyone to lead healthier, more active lives. Our brands and team are dedicated to breaking boundaries, empowering those who seek more, and maintaining authenticity. These values guide us every day.

We manage all operations in-house, from manufacturing and product development to content creation, e-commerce, marketing, and logistics. This comprehensive approach positions us to fulfill our vision and maintain our leadership in a rapidly evolving global industry.

Joining our team now presents an incredible opportunity, and we are eager to find talented individuals who share our vision and values to advance our Nutrition & Wellness movement.

Position: DACH Influencer Marketing Specialist

Responsibilities:

  • Assist the Influencer Manager in fostering the growth of the German influencer program.
  • Provide regular reports on the performance of German influencers.
  • Maintain the German influencer program, ensuring all links, offers, and reports are current.
  • Identify new partnership opportunities with talents in Germany to enhance the global influencer program.
  • Collaborate with internal teams to plan and execute influencer campaigns tailored to the German market, considering current trends in the fitness industry and social media.
  • Oversee invoicing and payments for German influencers.
  • Encourage collaboration among German influencers across various brands and marketing channels.
  • Support events, content, and product teams to maximize existing influencer partnerships.

Qualifications:

  • Degree qualification preferred.
  • Minimum of 1 year of experience in marketing.
  • Genuine interest in health, wellness, and fitness.
  • Fluency in German.
  • Understanding of the role influencers play in brand awareness and value creation.
  • Familiarity with current and emerging social media platforms, including Instagram, Facebook, YouTube, and TikTok.
  • Excellent communication, negotiation, and organizational skills.
  • Proactive self-starter with problem-solving abilities and a capacity to meet deadlines.
  • Knowledge of the German fitness industry and social media trends.

What We Offer:

  • Competitive salary.
  • Discounts across THG brands and access to on-site shopping.
  • Company doctor services.
  • Pension plan.
  • 25 days of holiday plus bank holidays.
  • Birthday leave.
  • On-site gym facilities.

THG is committed to fostering a diverse and inclusive environment and welcomes applications from all segments of the community.