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Business Growth Analyst
2 months ago
We are seeking a highly skilled Commercial Insights Analyst to join our team at Cambridge Weight Plan. As a key member of our commercial team, you will play a pivotal role in leveraging product pricing and competitor data to inform commercial decision-making strategies.
Key Responsibilities- Conduct market research and competitive analysis to identify trends, opportunities, and challenges within the weight management and wellbeing industries
- Analyse customer segmentation data to identify opportunities for targeted marketing and personalised communications
- Conduct ROI analysis to understand the impact of incentives on sales and business performance
- Monitor and evaluate the effectiveness of marketing and communications initiatives, providing recommendations for optimisation based on data insights
- Experience in assessing marketing performance across predominantly digital but some offline channels
- Excellent communication skills to convey insights to non-technical stakeholders
- Advanced Excel skills for data manipulation
- Being proactive in nature, seeking out information and not be afraid to ask the right questions or challenge the status quo
- Experience in forecasting trends and conducting ROI analysis
- Be self-motivated and pro-active in nature, prioritising tasks and working within a fast-paced environment
- Business Performance Award (bonus) - up to 15% of your salary
- 10% Employer Pension Contribution
- Up to 30 days holiday a year with our holiday purchase scheme
- Celebrate your birthday without being at work, take the day off on us
- Healthcare Cash Plan where you can claim £££'s back and potentially avoid waiting times
- Bi-annual health check-ups
- Free The 1:1 Diet products
- Enhanced family leave