Marketing Portfolio Manager

1 week ago

Andover, Hampshire, United Kingdom Ecolab Full time
About the Role

We are seeking a highly skilled Marketing Portfolio Manager to lead our Life Science Division's portfolio and product management efforts. As a key member of our marketing team, you will be responsible for developing and executing strategies to drive significant growth and profitability of our product portfolio.

Key Responsibilities
  • Develop and execute marketing strategies to meet sales and profit objectives for the portfolio
  • Manage the innovation project lifecycle, ensuring seamless coordination across cross-functional teams and driving successful market introduction of new products or technologies
  • Monitor product portfolio health and assess current offerings against key customer requirements and competitive offerings
  • Partner with Sales to drive differentiated programs that lead to new business gains, growth within existing accounts, and retention of top accounts
  • Develop short and long-term strategies and plans for demand generation, ongoing market research, customer needs assessment, and customer and sales history analysis
  • Work closely with segment marketing and portfolio teams on development of new product/program/service offerings aligned with business and marketing segment strategies
  • Provide Ecolab sales force with leadership and marketing support, including sales tools, training content, and competitive intelligence
  • Develop in-depth customer and market knowledge, communicating market needs and opportunities
Requirements
  • Bachelor's degree and 5 years of professional experience or MBA in Marketing with 3 years of experience
  • Fluent English speaker
  • Proficient with MS Word, Excel, PowerPoint, Outlook, and the Internet
Preferred Qualifications
  • Business-to-business marketing experience; preference in Life Science industries
  • Scientific degree or experience working in Life Science industries
  • Experience in successfully marketing and selling complex, high-value capital equipment within the Life Science Industry, with a proven track record of meeting or exceeding sales targets
  • Proficiency in leveraging an array of promotional strategies, including direct marketing, social media campaigns, account-based marketing, and other digital and traditional marketing channels to drive sales and brand awareness
  • Ability to relate to influential people and complex organizational structures; strong interpersonal and relationship building skills
  • Ability to communicate effectively with all levels of the organization
  • Demonstrated initiative and leadership skills; setting vision and strategy, planning, critical thinking, orchestrating cross-functionally, overseeing multiple project elements, and proven track record of results
  • Effective oral and written communication skills, organizational skills, good attention to detail, and use of sound judgment in a fast-paced environment

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