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Digital Content Strategist

2 months ago

Chester, Cheshire, United Kingdom Candour Solutions Full time

About Candour Solutions

We're a rapidly growing digital marketing agency specializing in SEO, content creation, and paid media services for ambitious brands across a range of industries.

Job Summary

We're looking for a dedicated Digital Content Strategist to join our team. As a key member of our content creation team, you'll be responsible for developing and implementing content strategies that drive SEO performance and engage our clients' target audiences.

Key Responsibilities

  • Content Strategy & Enhancement: Identify and implement content improvements on client websites to boost SEO performance.
  • Keyword Research: Conduct in-depth keyword research to inform and develop content strategies.
  • Content Development: Create engaging, user-focused content tailored to diverse search intents.
  • Content Briefing: Develop and present comprehensive content briefs for client approval.
  • Client Interaction: Communicate research findings, content strategies, and final content to clients, clearly articulating the reasoning behind each decision.
  • SEO Support: Assist the Head of SEO with daily tasks and contribute to internal marketing projects.

Requirements

  • Client-Facing Experience: Proven experience in managing content creation projects within an agency environment.
  • SEO Knowledge: Solid understanding of SEO fundamentals and their impact on digital marketing.
  • Content Creation: Strong ability to create compelling, user-focused content with great attention to detail.
  • Technical Skills: Proficiency in WordPress is a plus.
  • Communication & Organization: Excellent communication, organizational, creativity, and problem-solving skills.
  • Experience: At least 2 years of experience in the marketing industry.

Tools & Software Proficiency

  • SEO Tools: Excel, Word, G-Suite, SEMRush, Ahrefs, Screaming Frog
  • Administrative Tools: Gmail, Google Meet, Zoo