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Digital Marketing Specialist

2 months ago

Birmingham, Birmingham, United Kingdom Armstrong Lloyd - Marketing Recruitment Full time

We are seeking a talented Digital Marketing Executive to manage our digital footprint and drive growth. This exciting role offers the opportunity to develop a broad digital marketing skill set within a supportive and collaborative team dedicated to accelerating the energy transition through innovative data analytics and specialized software solutions.

Key Responsibilities:

  • Develop and execute integrated marketing campaigns using email and social media PPC to drive engagement and growth.
  • Manage and optimize content on our websites using best SEO practices to improve visibility and credibility.
  • Develop and manage a content calendar for LinkedIn and Twitter to showcase our expertise and thought leadership.
  • Plan and deliver quarterly e-newsletters to increase audience engagement and retention.
  • Monitor and analyze key digital engagement metrics to refine our digital strategy and optimize results.

Requirements:

  • 3+ years of experience in digital marketing, especially B2B.
  • Strong understanding of social media management, email marketing, and lead generation.
  • Proficiency with social media analytics tools and ability to interpret data to inform marketing decisions.

About Armstrong Lloyd - Marketing Recruitment:

We are a pioneering company at the forefront of accelerating the energy transition through innovative data analytics and specialized software solutions. We are committed to locating, developing, and operating sustainable energy and critical mineral projects.