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Digital Marketing and Ecommerce Strategist

2 months ago

Bury St, Suffolk, United Kingdom SpeedyBooker Full time
About the Role

We are seeking a highly skilled Digital Marketing and Ecommerce Executive to join our team at SpeedyBooker, a leading travel technology business. As a key member of our marketing team, you will be responsible for driving growth and revenue across our websites.

Key Responsibilities
  • Supply and Demand Management
    • Monitor occupancy levels for all brands across all geographies.
    • Work with our in-house supply/sales team to recruit and optimize vendors in the right locations to satisfy customer demand.
  • Performance Marketing
    • Refine and extend our existing performance marketing activities, including paid search/social, meta-search partnerships, SEO, and email.
  • UX
    • Identify areas to improve the user experience.
    • A/B test results and refine accordingly.
  • Data Analytics
    • Use GA4, Google/Meta Ad Managers to assess the success of our marketing activities.
    • Use SQL & Make for internal data.
  • Team Management
    • Manage our small marketing team of employees and consultants.
    • Lead monthly meetings to update the team on recent marketing progress and initiatives.
Requirements
  • 4 years experience scaling an ecommerce business, covering customer acquisition campaigns, customer retention initiatives, and UX.
  • Proficient in GA4 and Excel.
  • Comfortable working with data.
What We Offer
  • Above industry average salary.
  • 15% on target bonus.
  • Pension contributions.
  • Long-term bonus scheme.
  • Bright office environment.
  • Relocation allowance.
  • Generous holiday allowance.
  • Free car parking.
  • Paid training.
  • Company events and social time.