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Digital Marketing Director

2 months ago

Bracknell, Bracknell Forest, United Kingdom BMS Performance Full time £40,000 - £50,000
About the Role

We are seeking a highly skilled Digital Marketing Manager to join our team at BMS Performance. As a key member of our marketing department, you will be responsible for developing and implementing our digital marketing strategy to drive business growth and customer engagement.

Key Responsibilities
  • Develop and execute a comprehensive digital marketing strategy to achieve business objectives
  • Manage and optimize our company website to improve user experience and conversion rates
  • Analyze website traffic and user behavior to inform marketing decisions
  • Implement marketing automation tools to streamline and personalize customer interactions
  • Collaborate with our marketing agency to develop and execute digital marketing campaigns
  • Manage and maintain our CRM system to ensure accurate data and effective customer engagement
  • Stay up-to-date with the latest digital marketing trends and best practices to ensure our marketing efforts remain effective and efficient
Requirements
  • Proven experience in digital marketing with a focus on strategy and execution
  • Strong analytical skills with the ability to interpret data and generate actionable insights
  • Experience with marketing automation tools and CRM systems
  • Ability to work collaboratively with cross-functional teams to achieve business objectives
  • Strong communication and project management skills
What We Offer
  • A competitive salary and benefits package
  • Opportunities for career growth and professional development
  • A dynamic and supportive work environment