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Senior Marketing Director

2 months ago

Bristol, Bristol, United Kingdom Pretty Pragmatic Full time £38,000 - £45,000
About the Role

We're seeking a highly skilled Senior Marketing Strategist to join our team at Pretty Pragmatic. As a key member of our team, you'll be responsible for providing strategic direction to our clients, advising on communication plans, discovering insights for new marketing opportunities, and delivering outstanding results from the activities you oversee.

Key Responsibilities
  • Provide strategic direction for digital projects, including website builds and integrated digital ad campaigns.
  • Plan and execute highly impactful ad campaigns on social and search channels, including ongoing optimization and incremental updates to maximize campaign effectiveness.
  • Brief and work closely with the creative team on content and campaign development to create great creative outputs.
  • Use data from tools such as Google Analytics and SEMRush to provide insights and inform marketing opportunities and future activity.
  • Create marketing and content calendars and plans for clients, utilizing industry best practices to assist clients in reaching their strategic and commercial objectives.
  • Budget planning, monitoring, and management for agency projects and media campaigns.
  • Report and provide strategic recommendations that can improve business performance – be it quick wins or long-term game-changing campaigns.
Requirements
  • Sufficient levels of experience either within an in-house marketing role covering a breadth of digital activity – from content plans and campaign development through to paid search, social, and SEO – or a hands-on marketing strategist working agency side who's used to dealing with a range of digital channels.
  • A confident presenter – you'll be happy chatting through proposals and plans.
About Us

Pretty Pragmatic is a marketing agency combining creative flair with deep digital know-how. We deliver sensational strategies that just make sense. We make brands perform, setting the stage for our clients to win over their audiences with charismatic content, outstanding sites, beautiful brands, compelling campaigns, and super search visibility.

We're a team that values collaboration and mutual support. We believe in 'Win Together, Lose Apart' – we help each other whenever we can. We offer a range of benefits, including 25 days holiday, your birthday off, an annual £500 training allowance, and a range of other perks.