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Digital Marketing Communications Specialist

2 months ago

Grimsby, North East Lincolnshire, United Kingdom Wilkin Chapman Full time

We are seeking a highly skilled Digital Marketing Communications Specialist to join our team at Wilkin Chapman. As a key member of our marketing department, you will play a crucial role in developing and implementing our online marketing communications strategy.

Main Responsibilities:

  • Content Creation: Produce high-quality, engaging content that resonates with our target audience and enhances our brand awareness.
  • Social Media Management: Develop and execute effective social media campaigns to increase brand engagement and drive website traffic.
  • Content Planning: Collaborate with our marketing team to strategize long-term content plans, creating compelling written content that captures the attention of our audience.
  • Website Management: Maintain our website, staying up-to-date with the latest technological advancements and engagement metrics.

Requirements:

  • Language Skills: Fluency in written and spoken English with excellent grammatical and accuracy skills, with the ability to critique others' drafts.
  • Content Experience: Proven experience as a content or copywriter, with a strong understanding of digital marketing best practices.
  • Digital Marketing Knowledge: Excellent knowledge of social media platforms, digital media outlets, and SEO principles, with experience using analytical tools like Google Analytics.
  • Organizational Skills: Strong time management and organizational skills, with attention to detail and the ability to meet tight deadlines.

Desired Skills:

  • Hootsuite Experience: Familiarity with Hootsuite to assist with content coordination across all digital platforms.
  • Photo Editing Skills: Experience using photo editing software.
  • Adaptability: Ability to quickly respond to trending topics and stories.