Lifecycle Marketing Ecommerce Manager

2 months ago


London, Greater London, United Kingdom Crunchyroll Full time
About the Role

The company Crunchyroll is seeking a seasoned Ecommerce Lifecycle Marketing Specialist to join their team in a dynamic environment.

As a key member of the team, you will be responsible for developing and executing global ecommerce lifecycle marketing campaigns to enhance user engagement, upsells, retention, and re-engagement.

Key responsibilities include:

  • Supporting international ecommerce markets
  • Collaborating with product and data teams
  • Managing end-to-end campaign processes
  • Implementing scalable retention marketing programs

To be considered for this role, you should have 8+ years of CRM/Lifecycle Marketing experience, experience in the ECommerce industry, proficiency in using marketing automation tools, and a Bachelor's Degree in a relevant discipline.

About Crunchyroll

Crunchyroll is a fan-founded company that delivers anime content to over 100 million passionate fans worldwide.

From streaming videos to merchandise and events, Crunchyroll connects fans with the stories and characters they love.

As a member of the team, you will enjoy various benefits and perks, including:

  • Professional development courses
  • Game nights
  • PTO

The company values:

  • Courage
  • Curiosity
  • Service
  • Kaizen

Crunchyroll is committed to diversity and inclusion, and is dedicated to creating a welcoming and inclusive community for anime enthusiasts around the globe.



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