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Head of Marketing Technology and Innovation

2 months ago

London, Greater London, United Kingdom carwow Full time
About Carwow Group

Carwow Group is a leading digital automotive company driven by a passion for getting people into the right cars. With a portfolio of personality-rich automotive brands, including Carwow, Auto Express, evo, Driving Electric, and Car Buyer, we are building the go-to destination for car-changing.

Our mission is to revolutionize the car-buying experience, and we're committed to delivering innovative solutions that meet the evolving needs of our customers. With a strong focus on technology and data-driven decision-making, we're constantly pushing the boundaries of what's possible in the automotive industry.

The Role

We're seeking an experienced AdTech professional to lead our marketing technology vision and drive the development of best-in-class client solutions. As the Head of Marketing Technology, you will be responsible for:

  • Developing and executing a technical vision for our AdTech platforms to drive marketing activities and retail media business growth
  • Collaborating with cross-functional teams to conceive, research, and deliver technologies that offer exceptional marketing and advertising solutions
  • Scoping and specifying technologies to fulfill current and future requirements, and leading the evaluation of suppliers and their selection
  • Overseeing the delivery team to drive operational excellence and efficiency
What You'll Need

To succeed in this role, you'll need:

  • Extensive knowledge of ad technologies, including CDPs, DMPs, GAM, and clean rooms
  • Demonstrable experience in scoping, evaluating, and implementing ad technologies
  • A vision for building best-in-class client solutions for current and future requirements
  • Experience identifying and implementing new monetization and revenue opportunities
  • Strong analytical skills and a data-driven mindset
  • Exceptional interpersonal skills and the ability to influence through all levels of the organization
What's in It for You

We offer a competitive salary, matched pension contributions, share options, and a range of benefits, including:

  • Hybrid working
  • Competitive salary and benefits package
  • Opportunities for professional growth and development
  • A dynamic and inclusive work environment

We're an equal opportunities employer and welcome applications from diverse candidates. If you're passionate about marketing technology and innovation, and want to be part of a team that's shaping the future of the automotive industry, we'd love to hear from you.