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Chief AI Officer
2 months ago
About Spike:
Spike is a strategic growth marketing agency focused on delivering exceptional commercial outcomes for our clients through top-tier digital marketing.
We are committed to staying ahead in utilizing innovative technology to enhance our agency services, and we are in search of a forward-thinking Director of Artificial Intelligence to spearhead our AI projects.
In this pivotal role, you will be responsible for crafting and executing our AI strategy.
Collaborating with our primary digital marketing teams, you will oversee the creation and deployment of AI-driven solutions that elevate our marketing capabilities, optimize client results, and foster efficiency and business expansion.
This dynamic position demands a strategic approach, technical know-how, and a robust understanding of performance marketing.
Main Responsibilities:
- Formulate and execute a comprehensive AI strategy that aligns with the agency's overarching business objectives.
- Collaborate with our delivery teams to facilitate AI integration and ensure collective buy-in for the AI vision.
- Lead the incorporation and testing of AI within existing workflows and processes.
- Supervise the identification, assessment, and selection of AI-enhanced marketing tools and technologies.
- Track and evaluate the effectiveness of AI initiatives and their financial implications in partnership with finance and operations teams.
- Engage closely with clients to comprehend their requirements and illustrate how AI solutions can boost their marketing performance.
- Present AI-driven strategies and outcomes to clients and stakeholders.
- Ensure that the AI tools employed respect user privacy and operate without inherent biases.
- Manage AI-related risks effectively.
- Maintain a balance between business objectives, human involvement, and technology.
Essential Skills and Experience:
- In-depth understanding of AI technologies and a genuine passion for the field.
- Technical expertise in AI and data analytics.
- Familiarity with machine learning algorithms, neural networks, and other advanced AI methodologies.
- Proven ability to lead successful AI initiatives.
- Comprehensive knowledge of the ethical and regulatory aspects associated with AI.
- Strong leadership and communication capabilities.
- Experience and solid understanding of performance marketing.
- Enthusiasm for driving innovation and transformation.
- Deep comprehension of business operations and how AI can enhance profitability.
At Spike, we pride ourselves on our commitment to excellence and our focus on building meaningful relationships with a select group of clients, enabling us to add value and grow alongside them.
