Programmatic Campaign Strategist

2 days ago

London, Greater London, United Kingdom Tribal Tech - The Digital, Data & AI Specialists Full time
Job Description

We are seeking a highly skilled Programmatic Campaign Strategist to join our team at Tribal Tech - The Digital, Data & AI Specialists. As a key member of our team, you will be responsible for planning, building, and optimizing the execution of best-in-class Programmatic campaigns for our clients.

Key Responsibilities:

  • Develop and execute Programmatic campaign strategies that drive business results and exceed client objectives.
  • Collaborate with cross-functional teams to identify opportunities for Programmatic activity and develop integrated marketing plans.
  • Manage and optimize Programmatic campaigns across multiple platforms, ensuring maximum ROI and efficiency.
  • Communicate campaign results and insights to clients, providing actionable recommendations for future campaigns.
  • Stay up-to-date with industry developments and platform updates, applying this knowledge to drive innovation and improvement in our Programmatic campaigns.

Requirements:

  • Proven experience in Programmatic advertising, with a strong understanding of DSPs, Ad Servers, and Brand Safety Verification platforms.
  • Excellent analytical and problem-solving skills, with the ability to interpret large datasets and identify trends.
  • Strong communication and project management skills, with the ability to work effectively with clients and internal stakeholders.
  • Experience with Google Analytics or similar web analytics tools, with a strong understanding of data-driven marketing.
  • Ability to develop and execute testing roadmaps based on client objectives, with a focus on driving business results.

What We Offer:

  • A dynamic and collaborative work environment, with opportunities for professional growth and development.
  • A competitive salary and benefits package, with a focus on recognizing and rewarding outstanding performance.
  • The chance to work with a talented team of professionals, driving innovation and excellence in Programmatic advertising.

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