Cruise Marketing Strategist

7 days ago

Sunderland, Sunderland, United Kingdom Hays Travel Full time
{"About Us": "Hays Travel is a leading independent travel agency in the UK, specializing in providing good value, quality holidays, and excellent customer service. With over 470 branches throughout the UK and a head office in Sunderland, we work with all leading suppliers to package holidays that include hotels, flights, cruises, tours, attraction tickets, and more.", "Key Responsibilities": "
  • Develop and execute innovative marketing strategies to enhance the Hays cruise product and resonate with customers.
  • Collaborate with internal stakeholders and suppliers to design and manage campaigns within allocated budgets.
  • Work closely with specialized functions within the marketing department to integrate expert insights into comprehensive marketing plans.
  • Oversee creative development, ensuring campaigns are delivered seamlessly from concept to execution.
  • Write, edit, and proofread promotional materials to support marketing initiatives.
  • Provide detailed reports on campaign performance, including commercial impact and effectiveness.
  • Ensure the accuracy and quality of marketing materials, providing final approvals where necessary.
  • Utilize data to inform the development of new campaigns and assess the effectiveness of existing ones.
  • Conduct competitor analysis to identify market opportunities and stay ahead of industry trends.
", "Key Competencies": "
  • A minimum of three years' experience in coordinating and leading marketing campaigns within the travel industry, with a strong preference for cruise experience.
  • Proficiency across the full marketing mix, with the ability to implement, manage, and report on campaign performance.
  • Strong decision-making skills with a proven ability to take initiative and lead tasks to completion.
  • A results-driven mindset, with a desire to meet and exceed targets.
  • A positive attitude in all aspects of work, reflecting our Hays Travel company values.
  • Exceptional organizational and time management abilities.
  • Excellent written and verbal communication skills.
  • High attention to detail and commitment to delivering quality work.
  • Proactive, with a strong desire for continuous personal and professional growth.
  • Represent Hays Travel with professionalism, knowledge, and a proactive approach.
", "Job Summary": "We are seeking a dynamic and driven Cruise Marketing Manager to join our passionate marketing team. This is an exceptional opportunity for a marketing professional with over three years of experience in the travel industry, particularly within the cruise sector.", "Requirements": "
  • Minimum of three years' experience in coordinating and leading marketing campaigns within the travel industry.
  • Strong understanding of the cruise market and ability to develop innovative marketing strategies.
  • Proficiency across the full marketing mix, with the ability to implement, manage, and report on campaign performance.
  • Strong decision-making skills with a proven ability to take initiative and lead tasks to completion.
", "What We Offer": "
  • A dynamic and supportive marketing team.
  • Opportunities for professional growth and development.
  • A competitive salary and benefits package.
", "How to Apply": "If you are a motivated and experienced marketing professional looking for a new challenge, please submit your application.", "Contact Information": "For more information, please contact our HR department.", "Disclaimer": "Hays Travel is an equal opportunities employer and welcomes applications from all qualified candidates.", "Language": "English"}

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