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Digital Media Strategist
2 months ago
Auxato is a dynamic, fully integrated digital marketing agency specializing in delivering innovative strategies and campaigns for a diverse range of media clients.
Job OverviewWe are seeking a passionate and results-driven Media Planner to join our dynamic team. This position is perfect for someone passionate about media, advertising, and analytics.
Key Responsibilities- Media Research: Assist the team in researching target audiences, media consumption habits, and industry trends to inform media planning strategies.
- Media Plan Development: Help in the creation of media plans, including selecting appropriate media channels, and calculating reach and frequency.
- Data Entry and Analysis: Maintain and update media planning databases, track campaign performance, and assist in analyzing data to optimize future campaigns.
- Vendor Coordination: Communicate with media vendors to gather information on media rates, placements, and availability, under the guidance of senior team members.
- Post-Campaign Reporting: Assist in compiling post-campaign reports, summarizing key metrics and performance against objectives.
- Learning and Development: Stay up-to-date with the latest trends in media and advertising, and participate in training sessions and workshops.
- 6 months to 2 years experience in media planning and/or account management.
- Strong understanding of marketing channels and tools.
- Excellent communication and project management skills.
This is an excellent opportunity to gain hands-on experience and grow your career in the advertising industry. As a Media Planner, you will support the media planning team in developing and executing effective media strategies across various channels.
Auxato offers a no-nonsense company culture, opportunities for professional development and career progression, and the chance to work on exciting projects with diverse clients.