Amazon Advertising Specialist
2 months ago
Colnbrook, Slough, United Kingdom
JPN Enterprises
Full time
Job Title: Campaign ManagerAbout the Role:
JPN Enterprises is seeking a highly skilled Campaign Manager to join our team. As a key member of our digital marketing team, you will be responsible for creating, optimizing, and managing pay-per-click (PPC) campaigns with a focus on Amazon Advertising.
Key Responsibilities:
- Amazon PPC Campaign Management: Develop and execute Amazon PPC campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display ads to drive sales and maximize ROI.
- Campaign Optimization: Continuously monitor and optimize campaigns to improve key performance metrics such as ACoS, CTR, CPC, and conversion rates.
- Keyword Research: Conduct extensive keyword research to identify high-converting and relevant keywords to target in campaigns.
- Budget Management: Manage and allocate budgets across campaigns effectively to ensure maximum profitability.
- Performance Analysis: Analyze campaign performance using Amazon's advertising dashboard and third-party tools. Provide detailed reports and insights to guide strategy and decision-making.
- A/B Testing: Develop and implement A/B testing strategies to improve ad performance and product listing conversions.
- Competitor Analysis: Keep track of competitors' advertising strategies and adjust campaigns accordingly to maintain a competitive edge.
- Collaboration: Work closely with the product and marketing teams to align PPC strategies with broader business goals.
Requirements:
- Experience: Minimum 3 years of experience in PPC management, with at least 2 years focused on Amazon Advertising.
- Technical Skills: Proficient in using Amazon Seller Central, Amazon Advertising Console, and relevant PPC tools (e.g., Helium 10, Sellics).
- Analytical Skills: Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
- Communication Skills: Excellent verbal and written communication skills, with the ability to present complex information clearly and concisely.
- Detail-Oriented: Meticulous attention to detail with strong organizational skills.
- Proactive: A self-starter who is capable of working independently and as part of a team.
What We Offer:
- Competitive salary and performance-based bonuses
- Paid holidays
- Opportunity to work in a fast-paced, entrepreneurial environment
- Continuous learning and professional development opportunities