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Luxury Beauty Social Media and Influencer Relations Manager

2 months ago


Richmond, Greater London, United Kingdom WendyB Ltd Full time
About the Role

We are seeking a highly skilled and experienced Social Media and Influencer Relations Manager to join our team at WendyB Ltd. As a key member of our marketing department, you will be responsible for developing and implementing innovative social media campaigns and building strong relationships with top-tier influencers in the luxury beauty industry.

Key Responsibilities
  • Social Media Strategy and Campaigns: Develop and execute comprehensive social media strategies to promote our luxury beauty brand and drive brand awareness across multiple platforms.
  • Influencer Relations: Build and maintain strong relationships with top-tier influencers in the luxury beauty industry, identifying opportunities for collaboration and partnership.
  • Content Creation: Create high-quality, engaging content for social media platforms, including calendar creation, copywriting, and image shooting.
  • Analytics and Reporting: Analyze performance metrics and provide in-depth, quantitative and qualitative written reports to inform future marketing strategies.
  • Team Collaboration: Work closely with cross-functional teams to ensure a 360-degree approach to launches and brand activations.
Requirements
  • Experience: At least 3 years' experience working in a social and influencer role, with a proven track record of successful campaign management.
  • Industry Knowledge: Deep understanding of the luxury beauty industry, including current trends and social media platforms.
  • Skills: Excellent personal presentation and interpersonal skills, with the ability to network and foster relationships at all levels.
  • Technical Skills: Proficiency in Word, Excel, PowerPoint, Photoshop, and experience working with analytical tools such as Tribe Dynamics, Tagger, and Creator IQ.