Events and Marketing Partnership Manager
4 weeks ago
Amazon is revolutionizing the Operations and Logistics space and seeking a driven, entrepreneurial, and analytical Marketing Manager to join Amazon Shipping. With exciting plans to accelerate growth across 2024 and beyond, we are looking for talented individuals to join us on this journey.
The successful Marketing Manager will be comfortable navigating ambiguity and operating in a start-up environment. We expect the person in this position to be a self-starter, and to spearhead impactful demand generation initiatives that will generate volume and expand the footprint of Amazon Shipping across the EU. This role is key to ensuring as a business we can execute upon our ambitious goals; helping us to break through to develop across the EU. You will be responsible for the end-to-end planning and execution of a robust 3rd party event calendar, as well as innovative programs that drive demand with strategic partners. Your goal will be to leverage events, sponsorships, and collaborative marketing to attract and launch new shippers with Amazon Shipping.
Key Responsibilities- Identify, prospect and secure new business opportunities for Amazon Shipping through event marketing.
- Drive revenue, adoption, and market segment share for our product by engaging and acquiring new customers by supporting and scaling out 1st party events strategy and through events and partnership activity.
- Ongoing evaluation and improvement: analyse processes and evaluate opportunities for solutions to improve customer experience from lead to launch, reduce costs, and increase scalability and repeatability.
- Drive recap reporting, and contribute to cadenced business narratives.
- Effectively manage stakeholders at all levels across the business and third-party agencies.
- Think innovatively to deliver new ideas and creative approaches to acquiring new business through events and partnership marketing programmes that drive lead generation and value throughout the pipeline.
- Willingness to thrive in a fast-paced, ambiguous environment and pivot quickly as business needs evolve.
The Pan-EU Marketing Manager is a self-starter who can juggle multiple priorities and make things happen in a fast-paced, dynamic, and often highly ambiguous environment. This role requires the ability to communicate with senior leaders in a clear, concise, and structured manner, and to shift seamlessly between strategic thinking and execution in order to deliver results and increase leads.
Qualifications- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion.
- Experience using Microsoft Excel to manipulate and analyze data.
- Experience using data and metrics to measure impact and determine improvements.
- Experience in marketing or marketing research.
- Proven track record of planning and delivering successful events and co-marketing initiatives that drive tangible business outcomes and demand generation.
- Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs.
- Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.)
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