Digital Content Strategist

4 weeks ago

Leamington Spa, Warwickshire, United Kingdom National Grid Full time

About the Role

The National Energy System Operator is driving the UK's transition to a net-zero energy system, and we're seeking a Digital and Content Lead to play a crucial role in shaping our digital presence. As a trusted advisor to the business, you'll be the first point of contact for all digital communications queries, supporting internal stakeholders in crafting compelling content that meets our business goals.

You'll work closely with stakeholders to develop and implement a digital content strategy, writing and influencing web copy that resonates with our audience. Your expertise in website content management systems, SEO, and accessibility will ensure our digital channels are user-friendly and effective in communicating our mission to create a greener future.

This role is based in Warwick, with opportunities for hybrid working from office and home. As a key member of our Digital team, you'll contribute to maintaining the smooth operation of the team through ticket management and content population, using your technical knowledge to ensure copy is regularly updated and published in line with best practices.

About Us

The National Energy System Operator is committed to facilitating the decarbonisation of Great Britain's energy network, ensuring reliable, affordable, and green electricity for consumers. As we transition to becoming the National Energy System Operator, we're building on our existing capabilities to create an organisation that meets the needs of the energy system and its users.

Key Accountabilities

  • Develop and implement a digital content strategy that meets our business goals and resonates with our audience.
  • Ensure content meets SEO and accessibility standards, is easy to find and navigate, and is published in line with best practices.
  • Build UX-friendly webpages and make changes such as content amendments and document uploads to the ESO website using Drupal.
  • Use Google Analytics to ensure data-driven improvements are made continuously and generate regular reports for stakeholders.
  • Support the Digital Transformation Manager on user testing activities.
  • Support the team by triaging and actioning digital content changes and requests via Zendesk.
  • Support the wider External Affairs team.

About You

We're looking for a highly organised and proactive individual with a strong digital copywriting background, solid knowledge of SEO, accessibility, keyword research, and Google Analytics. You'll have experience with website, social media channels, and technologies, as well as HTML/CSS, content strategy, and UX. Results-oriented and able to manage complex, competing communication issues, you'll thrive in a fast-paced environment and be able to turn complex technical information into compelling communications.

Capability Requirements

  • Highly organised and proactive.
  • A collaborative person able to quickly build effective partnerships with others around the business and a strong team culture within a matrix organisation.
  • Ability to manage conflicting priorities, competing issues, and work under pressure.
  • Results-oriented, consistently managing timely delivery in a challenging environment: dealing with rapid change and ambiguity.
  • Ability to network internally, develop and maintain successful, long-lasting business relationships/partnerships with others.

What You'll Get

A competitive salary between £41,000 - £48,000, dependent on experience and capability. As well as your base salary, you'll receive a bonus based on company performance, 26 days annual leave as standard, and a competitive contributory pension scheme where we'll double match your contribution to a maximum company contribution of 12%. You'll also have access to a comprehensive benefits package tailored to support your well-being and professional success.

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