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Transportation Marketing Executive

2 months ago

Doncaster, Doncaster, United Kingdom ParcelPass Transport Ltd Full time

Job Summary

We are seeking a creative Marketing Executive to join our logistics team at ParcelPass Transport Ltd. This is an exciting time for the business and a great opportunity for an enthusiastic individual to play a key role in establishing and growing our marketing department. The ideal candidate will be responsible for developing and implementing marketing strategies to enhance brand awareness and drive business growth.

Duties

  1. Utilise Adobe suite for creating engaging marketing materials to promote our logistics services.
  2. Conduct market research and analyse trends to develop effective marketing campaigns that drive business growth.
  3. Manage our online presence across various platforms and engage with our audience.
  4. Implement SEO strategies to improve our online visibility and reach a wider audience.
  5. Oversee B2B marketing activities to promote our services to businesses.
  6. Collaborate with senior management to develop and implement strategies aligned with the company's overall objectives.
  7. Utilise Google Analytics to track campaign performance and make data-driven decisions.
  8. Manage our website content to ensure it is up-to-date and engaging.
  9. Develop and maintain our brand identity to ensure consistency across all marketing materials.
  10. Assist in planning and organising promotional events, trade shows, and exhibitions to showcase our services.
  11. Collaborate with our sales team to align marketing efforts with sales objectives.

Experience

  1. Proven experience in a marketing role, preferably in the logistics industry.
  2. Strong analytical skills to interpret data and identify trends.
  3. Proficiency in Adobe suite for graphic design.
  4. Knowledge of SEO best practices to improve online visibility.
  5. Experience in social media management to engage with our audience.
  6. Excellent copywriting skills to create engaging marketing materials.
  7. Experience in the logistics industry would be an advantage.

If you are a creative individual with a passion for marketing and you have the required skills, we would love to hear from you.

Job Type: Full-time

Pay: £40,000